Culture is virtually every aspect of
working life - from how long coffee breaks are, to how
products and services are sold. Organizational culture
is much deeper than the words used in its mission
statement, it refers to the underlying values, beliefs
and principles that serve as a foundation for an
organization’s management system, as well as the set of
management practices and behaviors.

Organizations across the world have
one aim in common, and that is growth. Growth can mean
different things to different firms, for some it’s about
diversification and economic prosperity and for others
it could be brand and client creation. The goal for
growth depends on which stage of the life cycle the
organization is standing at, and which stage it is
looking at accomplishing.

We at ODA believe the organisation is
made up of an interesting mix of an enduring “culture,”
a volatile and changing “climate,” and the union of
employee skill sets. Together, this internal mix defines
an organisations ability to tackle the external
environment and deliver its own performance. These
internal factors, also, predict how the organisation
will react to a change in any of the external factors.
